Thursday, July 3, 2014

8 Facebook Marketing Ideas that can Trigger your Presence on Social Media

Facebook Pages have become a essential part of any social media plan and for startups they need to devise a strategy to take a plunge.





Category
Strategy
Target Market

Positioning Statement

Offering to Sellers / Customers

Price Strategy for Sellers

Distribution

What’s most important to my ideal customer when they are buying what I’m selling

Facebook Page Promotion Strategy
Link to articles | Blog Post, Videos or other resources

Contest

Fans

Events

QR Codes

Image | Image with Text Sharing

Questions

Create Facebook Store & Link to Facebook Page

Link to articles | Blog Post, Videos or other resources:
ü  Give away a checklist
ü  Share your DIY for a product 
ü  Ask Fan to share DIY product
ü  Sponsor for a charity contest
ü  Link blog posts & other resources
ü  Ask fans to write Blog Post for you


Contest: Facebook Contest Ideas that could be run on Timeline
1      Like  | Comment to WIN
o   Example: What do you like the most in our Products?
o   Wanna Win? Like this post to win a pair of earrings
o   Comment on the picture to WIN a Product of Your Choice
o   We are running a contest this Independence Day. Enter the contest by leaving a post about your favorite leader | how much patriotism is in you and like the post so that we can collect your entry. What you love the most: product 1, product 2 or product3?
Three randomly drawn winners would get a gift of their choice. So get ready and post | Like asap
2      Caption Contest

Example: Leave your caption for the photo. The Most original captions win BIZ Coupons.
          Fill in the Blank Contest
Example: Use a photo and caption it with an incomplete sentence.
         Photo Contest: There are two ways in which these could be run
·         Ask fans to submit pictures in the comment & winner is selected based on the theme or number of likes
·         Ask fans to post picture on your timeline and winner would the one with maximum likes
       Crowd sourcing Contest
ü  Example: Ask Fans to design your timeline photo
o   Ask fans to help you decide on creating your calendar cover photo
o   Ask fans to write (based on your theme) tag lines that you would be using at different places.

Fans
ü  Example: Ask fans to share content, pictures, their biggest challenge etc
ü  Reward fans who tag our biz
ü  Offer coupons for fans only
ü  Start a monthly contest
Events:
ü  Example: Debut of a Product Launch 
ü  Guest Post on Other Pages
ü  Stream a Press Release
ü  Throw online party for customers | sellers where they can share pictures, talks

QR Codes:
ü  Link to Product line page
ü  Link to website url
ü  Show product Options
ü  Display Custom Landing Tab
ü  Virtual Tour
ü  Used on Packages

Image | Image with text Sharing
Question & Answer
Facebook Store Integration
Facebook Ads

These are few basic things that you can do with your Facebook page.It is ongoing process, you need to engage your audience.

Do comment if anything i have left.

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